Lifestyle Photography
Messaging
Catalogue Design
Print Production
QUOIZELQuoizel Lighting, founded in 1930, has been a leader in the industry for over 90 years, offering decorative lighting through major retailers like Lowe's and Wayfair.
IMPACTOur execution of seasonal multi-day lifestyle focused photoshoots elevated and modernized the Quoizel brand for a new generation. The content library produced became the cornerstone of their sales, social, and digital marketing efforts.
My Role
Creative Direction
Photoshoot Planning + Direction
Prop Sourcing + Styling
Catalogue Design
Print Production
Agency / Obviouslee Marketing
Photography / Kirk Roberts
Producer/ Jenny Ferrara
Copywriting/ Jenny Ferrara
Catalogue Design / Justin Harris